Stories
Journal
Updates from ICHIZEN, including announcements, events, and seasonal notes.
How Much Matcha Per Cup? The Right Ratio
Use about 2 g for usucha and 3-4 g for koicha. This guide explains water and milk ratios, plus how to adjust flavor when the cup tastes too light or too strong.
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How to Choose High-Quality Matcha: A Buying Checklist
A practical checklist for judging matcha quality before you buy: origin, color, aroma, intended use, and storage.
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Best Matcha for Beginners: How to Start Well
A beginner-friendly guide to choosing a first bowl of matcha by taste profile, use case, storage, and tools.
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How to Make Matcha Without a Chasen
No chasen on hand? Learn how to make smooth matcha with a shaker or milk frother, including prep, water temperature, and when each method works best.
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Matcha vs. Coffee: Caffeine and Calm Alertness
A quiet comparison of matcha and coffee, looking beyond caffeine amount to how each drink feels through the morning, afternoon, and focus hours.
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Matcha Health Benefits: What Science Suggests
A grounded look at matcha compounds including catechins, caffeine, and theanine, with practical notes on what to expect.
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How to Choose a Matcha Gift Set for Tea Lovers
How to choose a matcha gift set by considering how the recipient drinks tea, the matcha use case, tools, and ease of storage.
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Matcha Starter Kit: Everything You Need to Begin
A calm pre-purchase guide to the tools, matcha choice, and storage basics that actually matter for a starter kit.
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How to Make a Matcha Latte: Hot and Iced
A simple recipe for making matcha latte at home, with hot and iced ratios, whisking notes, and tips to avoid clumps.
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How to Whisk Matcha: Step by Step
A step-by-step guide to whisking matcha, from tools and powder amount to water temperature and foam.
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How to Understand Matcha Grades
Matcha grades are shaped by more than color and price. Learn how harvest timing, tencha, milling, and intended use affect the bowl.
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Matcha vs. Green Tea: What Is the Difference?
Matcha and sencha come from the same tea plant, but differ in cultivation, processing, and how they are prepared.
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